Smarketing is the strategic amalgamation of sales and marketing to create a more customer-centric, efficient organization. Through collaboration and alignment between teams, Smarketing promotes customer satisfaction and business growth.
Smarketing: collaborating for a more efficient and customer-centric organization Read More »
To achieve a successful smarketing strategy in 2023, it is important to budget flexibly, schedule regular sales and marketing meetings, utilize data and KPIs to guide the strategy, improve weaknesses and create a customer journey, embrace automation for efficiency, and not hesitate to seek external assistance for fresh insights and solutions.
The future of smarketing in 2024: essential tips for success Read More »
Every CEO needs a sounding board for confidential and constructive conversations about business challenges, strategies and personal balance sheet. The ideal sounding board can be an experienced entrepreneur and can discuss major strategic issues as well as day-to-day operational challenges in a safe environment.
The importance of a soundboard for CEOs Read More »
The key to success is putting the customer first and moving towards a more digital customer experience. Through the HKM method, you can optimise the customer experience, improve customer satisfaction and drive growth.
Growth by putting the customer first: the key to success! Read More »
In turbulent times, tomorrow’s CEO must embrace change, balance between performance and transformation, and develop into a motivator for sustainable growth. It is also crucial to rethink traditional responses to a crisis and seize opportunities.
Accelerating in turbulent times: the role of tomorrow’s CEO Read More »
It is important to keep abreast of the latest trends and developments in your industry, but you also need to be realistic and ask yourself what really moves your business forward.
Decision stress for entrepreneurs: the key to successful growth Read More »
To boost your sales results in 2023, despite Q1 and Q2 challenges, follow these essential tips.
Boost your sales results in 2023 with these 3 essential tips Read More »
Discover the influence of emotions on purchase decisions and how you can use this to stimulate sales. Learn to forge emotional bonds with customers and to find balance with rational factors. Give your business a competitive advantage.
Sales training: How to get the most out of your team? Read More »
Discover the influence of emotions on purchase decisions and how you can use this to boost sales. Learn to forge emotional bonds with customers and to find balance with rational factors. Give your business a competitive edge.
How can macroeconomic language have a damaging effect on profit margins? How to optimize your sales process for difficult times.
What impact does a recession have on your sales process? Read More »
Registration number DV.A247207
